Wednesday, July 31, 2013

Last Day

And so arrives my last day here at Esente. It is unfortunate but I will have to leave in order to make some money for my study abroad program in Florence this coming fall semester. It's been an interesting experience here and I greatly appreciate the opportunities I was given. I got to do some logo work, write on a blog, and research companies! 

Below are the results of my tinkering with Photoshop, and a bit of Illustrator. It's not a whole lot, but I hope that they can be put to use in Esente's campaign for bullying awareness and drunk driving, along with Project 50.
Posters:








Covers:




Oliver Shin
The College of Wooster
Graphic Design Intern

Second To Last Day

Today, here at Esente Music Group, I've been helping to find leads for Onpoint Design & Marketing. These leads are an important asset to Onpoint as they are potential customers and consumers of the business. It would help if Manta wouldn't crash at least once a day. Oh, well... that's why there's Merchant Circle.

I managed to schedule 3 more articles for the coming days on the Stop Drunk Driving Now blog. I believe I have next week covered, which will be helpful, maybe, for whoever takes over. Hopefully I can find a few more today as well, just in case.

Carnage & Tony Junior - Michael Jordan
Yelawolf & Travis Barker - Push 'Em (Steve Aoki Remix)


Peter Dodwell
Merrimack College, 2014
Public Relations Intern
So the actual animation parts have started and it's coming along. I have a good start on it I think. Right now I would say the only thing I think might be a problem is timing, so I think I'm going to have to slow it down a bit and add some more transitional frames to the movement. I don't actually know what the audio for this video is going to be like, so tonight I will probably record myself narrating it or something so I can have a better idea of when things should be happening and I can line things up right before I get too far into it.

Christine Clancy
Graphics Intern

Idea for Washington DC


The cherry tree


I remember the story of George Washington and the cherry tree he cut down something that every kid should read. Since in Washington DC the cherry is a common sight in the nation capital it would make a perfect symbol for the city not only because of its beauty but more for its relationship to George Washington the first president plus the city take it name from him that will be my justification for choosing the cherry tree to symbolized Washington DC.

Jorge Herrera
Graphic Design

Inverse Kinematics

I managed to fix the glitches in the rig system that I set up. I just have one more thing to do with rigging then I will start animating (for real this time). I still have to set up some IK (inverse kinematic) in the legs and arms. It will make it easier for me to pose the model. That should be fairly quick though.

I guess that's it for updates. This summer has gone by so quickly. I can't believe it's already August tomorrow.

Ingrid Parena
Graphics Intern 2013

August = Artists

This morning we did Internet marketing research, as usual. We’ve been preparing for the arrival of two of our artists in August. They will be singing and shooting both videos and photos. I’m hoping to be able to go to some of the shoots, I’ve never done anything like that before and it will be really interesting.

Ron explained the different kinds of videos-there are “real” videos and “fake” videos. “Real” videos involve the use of a hot mic, meaning that the sound in the video was produced at the time of filming. “Fake” videos are videos but the sound was produced and mixed beforehand, allowing for more freedom with editing. It’s still the voice of the singer, it was just sung before the video was shot. I’m leaving here in a couple weeks to start school and it’s really cool that I’ll be able to go and experience actual music production in person.

I hope everyone has a nice weekend!

Hanna Lane
English Literature

University of New Hampshire

HUMMMP DAAAAY



Today is Wednesday, and a very productive Leads day.  Today I have successfully done research on business in the towns of Auburndale, as well as Shrewsbury.  I think what did the trick today was my method of numerous windows side by side.  Also I found today that I do leads the fastest when I have club music, or like techno music playing, go figure!

Today I will complete a logo for a client, which I believe we are still working on.  The picture below is my inspiration for the logo.  The company is an applied marketing company, So I was inspired by the word applied.  The client liked the idea of lightbulbs, with their current logo having a target in it, I decided to combine the two!  I plan to have a bullseye lightbulb with the sticker being applied onto it.



Meghan Connolly
Design Intern 
Umass Dartmouth


day 22 of this so called Prihodnost

Slovenian. I don't have anything to say about this language because I've never heard it spoken— that I know of, anyway.

Yesterday afternoon I worked on a logo that the other graphics interns had started last week, but we had to have it done by the end of the day, and I didn't come up with anything good, so I moved on to the 50 project. I did some sketches  (with my new tablet!) of more cd covers, and I think that at least 2 of them will work well once I get them drawn out for real because they're just very general artwork.

This morning, leads weren't too bad. Manta went down a few times and I got a few lists where everything ended being in a different city than it said on Manta, but I got my average number of leads anyway.

Also, I'm super forgetful. Yesterday I forgot the box for my tablet (which has the driver install cd and the extra nibs for the stylus in it), the cooler for the candy that I bring to class at night (so they all melted in my car), and a few things I had printed. I probably forgot a few more things, but as per usual I can't remember.

Carolina Rago
RIT Student
Graphics Intern

Tuesday, July 30, 2013

Virtual Tourscape

     I came into Esente today feeling pretty excited. Last week the design interns were asked to create a logo for a client for one of Esente's sister companies, Onpoint, called Virtual Tourscape. Virtual Tourscape is a company that creates virtual videos inside of buildings and so this client wanted us to create a logo that incorporated some sort of camera with a building/city skyline type of image included in it. They gave us the logo to their other site called Photos in a Minute, and they wanted us to make the logo somewhat similar to the logo for that company. Yesterday (I don't work here on Mondays), Amanda emailed me and told me that the client chose my design to use as their logo! I was really excited. I have never created a logo that is actually used for a company before, so that is something I'm looking forward to see as a finished product on their website. This is the logo I came up with:


 Other than that, today has been filled with collecting leads. I was assigned to finish collecting all Home & Garden businesses where somebody left off in Middleboro, MA. The list was really, really long, but overall pretty difficult because most of the businesses didn't have websites or weren't located in Middleboro, which was just super annoying. So today I only had a total of 43 leads, which is very low for me. Hopefully I'll get a better list on Thursday.

Hollister Ream
Graphic Design Intern
Wheelock College

Field Trip

I haven't been at Esente since last Tuesday because I couldn't come in Wednesday and Thursday I had a really bad migraine. It is nice to be back and working on projects! Yesterday Amanda emailed Rebecca, Pete and I and asked if we could got to the Prudential tomorrow to do some marketing for one of our clients. We are going to be giving out coupons and asking people to sign up for a weekly email with updates about Flamers. I think that this will be a great learning experience and I'm really excited. We're going to be working in a new environment for the day and really putting out marketing skills to the test.

Today here at Esente so far we've just been collecting leads and after lunch we will probably work on either the 50 project or the videos. I'm really looking forward to tomorrow and will write all about it on Thursday!

Shayna LaHaise
UMass '13
PR Intern

(Insert Clever Title here)-Part 24

Why can't it be 73 degrees everyday? I started today with leads again, though in the shuffle for work this morning I plugged in the wrong USB receiver for my mouse so I had to do my research with my mousepad, with severely slowed my work. Tomorrow I will be participating in a on site client visit. Some other interns and I will be visiting the Prudential center to visit the Flamers restaurant to help promote the restaurant. It'll be good experience to get out of the office and have some hands on interaction with actual customers. I've never been to the prudential center, so it'll be an experience for me.



-Peter Sliva

Marketing Project

Today started with leads like all other days.  I got a decent number especially since I had Manta lists which are probably the worst to collect from out of all the lists.  I got to end leads early because at about 11:40 Ron called Shayna, Peter, and I into his office to discuss a marketing campaign we are working on tomorrow.  We will be meeting at the Prudential Center in Boston at 11 to collect e-mails from Flamers restaurant. We will be wearing Flamers shirts and asking people in line for their information so they can receive coupons and so Flamers can gain an e-mail list to send special promotions and coupons.  I think it will be a great opportunity to interact with a real client and be able to talk with their customers.  I think I'll be a little nervous at the beginning but once I get used to it I think I'll be fine.  I will update you on how it went when I'm in on Thursday.

Have a great Tuesday!
Rebecca Miller
University of Wisconsin-Madison 2015

Leads, Blog and the Works

I feel like today has been a slow leads day... Don't know why. Perhaps I've lost my groove, but I doubt that's the case. It's not my worst though. So far I'm at 56, which still trumps my worst day by more than double. Hopefully tomorrow will be a lot better.

I've been meaning to update the Stop Drunk Driving Now blog some more, but I never seem to find the time. I believe I have articles scheduled to be posted though this Friday August 2, which still leaves me time to find more and schedule them to be posted next week. When it comes to the blog, I'd rather just blog about something short and quick if it means that I don't miss a day. This allows for greater continuity and gives people more to read or catch up on.

This is my last week here at Esente... for a while anyway. I still haven't really spoken with Laura or Ron about possibly continuing during the fall semester. Saying I'm sad is an understatement. I absolutely abhor the commute, but I love it once I'm here.

Avicii @ Tomorrowland

Peter Dodwell
Merrimack College, 2014
PR Intern

RM 7/30/13

Today I focused my marketing research in Foxboro and Shrewsbury. My lead numbers seem to be very consistent these days as my 61 leads for today shows. My morning was the same as it always is, even though I am running on about 5 hours of sleep.

This week looks to be pretty interesting and eventful for me because I have a job interview tomorrow and jury duty on Thursday. The job interview is for a photography position at O'Connor Studios in Tewksbury. I am really excited and I hope I can land the job. Thursday will be my second time having jury duty and luckily it is in Lawrence which is close to my house.

A lot of the other interns are going to Boston tomorrow to do promotional work for one of our clients. It sounds like a fun day and it will be nice for them to do something different, unfortunately I am not working tomorrow due to my interview.

Yesterday I ended the day with some website proofing, blog posts and social media promotions. The 50 Project hasn't been as busy lately so I assume we will pick up where we left off this afternoon.

Randy McGravey
Public Relations Intern
Esente Music Group
Today I focused my marketing research in Foxboro and Shrewsbury. My lead numbers seem to be very consistent these days as my 61 leads for today shows. My morning was the same as it always is, even though I am running on about 5 hours of sleep.

This week looks to be pretty interesting and eventful for me because I have a job interview tomorrow and jury duty on Thursday. The job interview is for a photography position at O'Connor Studios in Tewksbury. I am really excited and I hope I can land the job. Thursday will be my second time having jury duty and luckily it is in Lawrence which is close to my house.

A lot of the other interns are going to Boston tomorrow to do promotional work for one of our clients. It sounds like a fun day and it will be nice for them to do something different, unfortunately I am not working tomorrow due to my interview.

Yesterday I ended the day with some website proofing, blog posts and social media promotions. The 50 Project hasn't been as busy lately so I assume we will pick up where we left off this afternoon.

Randy McGravey
Public Relations Intern
Esente Music Group

day 21 of this so called Masa Depan

Oh, two words for "Future" in Indonesian.

So last week I was visiting Rochester, and it's weird being back. I got un-used to my sleep schedule for work, seeing as I was waking up around 10am-noon in Roc, so I'm a bit tired this morning.

I could try to tell you what I did the last time I was here, but I really don't know. I probably worked on cd covers, and I think I came up with one good one. But again, I don't know; I have a horrible memory. I do remember that Benny got super hyper and ran right through my tablet wire, snapping it off, but Ron got me a replacement tablet, which is awesome of him.

Leads are going okay this morning. The first list I got was horrible, though. I went through 9 pages and only got 6 businesses with some way to contact them that were actually in the city I was looking for. Otherwise, I think I mostly made up for that list with the next one I looked through.

It's good to be back.

Carolina Rago
RIT Student
Graphics Intern
Today I researched leads for towns such as Shrewsbury, Foxboro, and Middleboro.

Yesterday the Design interns were given another client to design a logo for, but with different specifications.  This job required an updated version of their already used logo, as well as a completely new one.  I am still working on this, wondering what the other interns are creating.

Today I will also update the blog, with some links I researched yesterday.

Meghan Connolly
Umass Dartmouth
Design Intern

Monday, July 29, 2013

Freaky Monday

I'm still working on the bones. I got the eye target to work so that wherever I place the eye target, that's where the rig will look:

However as soon as I bind the the rest of the body to the bones, it starts doing some freaky, yet hilarious, things:

I need to figure out how to constrain the eye target so that it doesn't start controlling other parts of my rig. That's what today will be focused on. If I can figure this whole rigging process out, I should be able to start animating by Wednesday.

Ingrid Parena
Graphics Intern 2013

(Insert Clever Title here)-Part 23

Welcome, welcome Monday how are you on this Monday? Today started pretty regularly with leads. I collected marketing information from businesses in the Brockton area. Today I believe we will be able to finish our collection lists for the 50 project. After this is complete then we can start to create the content for the website. Its a small step but a big step for the campaign.



-Peter Sliva

RM 7/29/2013

This morning I focused my internet research on law offices in Brockton, MA. I was unaware that there were so many lawyers in Brockton and it was a surprise to me. My morning was fairly standard as I collected leads and managed to generate 61 which is about average for me.

The internship is coming down to the wire now and I'm guessing that a lot of the interns will be leaving in a week or two when they have to go back to school. I'm still having fun here at Esente but I also can't wait to get my Bachelor's degree when I finish and get a real job. Ron also mentioned that the video shoots would be this week so I'm just hoping that I am there for whichever day he chooses to do them.

Randy McGravey
Public Relations Intern
Esente Music Group

What to say about Monday...


Monday again.  This week is going to be exciting because we are filming the intern video!  We don't know which day exactly yet, so of course I am making sure I don't look like crap.  Of course the one day I might slip up, we'll shoot with my luck.

Researching leads this morning proved quite smooth, however my ending number is still pretty slow, working on beefing that up.

I am not sure the status of  Project 50 what our next steps are etc.  I believe the Design interns are continuing our logo ideas and CD covers.

Today I will once again research bullying links to prep for the blog update tomorrow.  I have found it a lot easier to have a list of 5 or 6 to choose from tomorrow images and all, that way I am just plugging them into WordPress.

Also, I am unaware of the process of the logo for the arial company I worked on last week, looking to see if any changes have been made, more client response, those kinds of things.

Monday blogs are always short catch up thoughts on the week ahead, forming into real discussion Tuesdays.

Meghan Connolly
Design Intern
Umass Dartmouth

Friday, July 26, 2013

Pretty average day for leads this morning. Earlier in the week we learned about an intern video Ron wants to make, which should be interesting. I don't mind doing editing stuff, as long as it isn't too complicated I shouldn't have any trouble.

I think I'm at a point where I can start animating for real with this project. I just have to get the ok from Ron after lunch. Last night I spent some time making a few symbols in Flash in preparation. Some of it I can just work off stuff I already drew, but some of it is a little sloppier looking since it was just drawn as an idea of how it will go. I don't think I'll have to do much in terms of completely redrawing anything, just cleaning stuff up.

Christine Clancy
Graphics Intern

Washington DC


For today project I will be working on the Washington DC music cover for rockers against bullying. It is hard from somebody outside Washington DC not to think about the national monument most of us know so instead I might be go a different route. I was considering do an abstract cover but that's something no one is going to get but at least it's a start maybe I'll do something highly conceptual and then get feedback to see if it's going to work out. I have two could make an impact they both involved lots of photoshop time and maybe some illustrator for the typography.

Thursday, July 25, 2013

Cover Progress



Oliver Shin
The College of Wooster
Graphic Design Intern
     It's been a pretty typical day so far at Esente. I came in and have been collecting leads all morning. I started to finish finding the contact information for all of the legal businesses in Quincy that I started with yesterday, and after finishing those I started collecting all Media and Medical Equipment in Brockton. So far I have collected a total of 80 leads, which is the most I have ever collected. Maybe I have been working quickly this morning because I have been listening to Selena Gomez's new album "Stars Dance" which is actually pretty good. I was never a big fan of her or her music until her newest single "Come and Get It" was released, which is just so catchy that I couldn't resist listening to her new album which came out a couple days ago.
    After lunch I'm probably going to be working on more CD covers for the 50 Project. I've made a few that I really like so far, but I am confident that I can make more that I like better. On Tuesday all the graphic design interns were assigned to create a logo for a client called Stream Brand Media. I was pretty happy with what I made, but I'm excited to go back to working on CD covers since I prefer making CD covers over creating logos.

Hollister Ream
Graphic Design Intern
Wheelock College


Another week gone by

This morning was spent performing internet marketing research for a variety of companies in Quincy, MA. I had an average day of doing leads but I was unlucky with most of the companies. I managed to collect a total of 56 leads which is slightly below my average. My music choices for the morning were scattered as I listened to some Iron Maiden, Dave Matthews, Red Hot Chili Peppers, and Danzig.

I passed the 200 hour mark recently for the internship and the next few weeks are the final stretch for me. I am having a good time at the internship and I love hanging out with the other interns, however I am desperate for money these days and I don't really have time for a job until I am done here at Esente. The commute to Beverly really does a number on my gas tank.

During the afternoon on Tuesday we wrote a script for the Esente interns promotional video. The process was entertaining and informative and some of us are really hoping to make it into the video. Some of the interns don't want to be in the video but Ron assured us that everyone will be filmed. Now we have two videos to look forward to!

Randy McGravey
Public Relations Intern
Esente Music Group

The 50 project



I just recently got done with Texas I like how it looks at the time I was thinking of those old photograph of the old west already yellowing and decaying the have a sense of historic importance and melancholic of a time long past. Now on to Virginia, I used to live in Virginia so I don’t expect to many problems in getting a feeling out of the state. I definitely recommend visiting Virginia specially Virginia Beach lots of stuff to do there. During the weekend I finished a few logos for the 50 project most of them black and white I'm concentrating mostly in working on logos as an image trying to incorporate typography later so far I like the result but I still have few more ideas I want to realize before I'm content with the result.


Jorge Herrera.
Graphic Design

Bones

I'm surprisingly somewhat on track of where I want to be. I'm almost done rigging the model from scratch and should be able to start animating next week. That's about it for updates on the project. Oh, and here's a screenshot of the boney mesh. I just have to find a tutorial on how to apply some inverse kinematics (that's me trying to sound smart) and attach the bones to the mesh. Right now the mesh and bones are still separate entities.


Ingrid Parena
Graphics Intern

Gloomy Day

More leads.  They went pretty smoothly today I got some good Merchant Circle lists so I ended up with a high number for today.  This gloominess outside makes me beyond tired and staring at my computer for the past 3 hours definitely hasn't helped.  Other than leads I need to work on some more posts for the Buzz on Bullying and maybe work on the 50 project a little more.  We have a lot of the information down and I found out yesterday that Fall interns are going to potentially be sending out the messages to these contacts instead of us so I think our work with the project is almost done.

Yesterday Ron pulled me and some other interns into his office to listen in on some phone calls.  We talked to both Jayna Lininger and Becca Levy about the different outfits they would need to bring here for their photoshoots and videos.  It was nice to finally at least hear the voices of them after having done a lot of work for them and always hearing about them.  I hope I'm going to be here to meet them when they come in August.

That's about it for today! Not too much to report. Have a great weekend!
Rebecca Miller
University of Wisconsin Madison 2015

Wednesday, July 24, 2013

Information Gathering

Having spent a good three hours on leads I feel thoroughly exhausted. I've been going through long lists of financial and insurance businesses and compiling their contact information into a Google Drive spreadsheet. It's not always the most engaging work, but it sure teaches you tenacity. If the business listing site doesn't have the information, you have to go out hunting for a facebook page or perhaps a twitter account to find the information; doing this doesn't always pan out, but I have become more familiar with social media sites because of it.

I'll have to leave Esente soon in the early parts of August in order to make some money for my study-abroad semester in Florence, Italy. I'll have to buckle down and finish a few album covers that they might be able to use. If only college tuition was cheaper... Just how are students supposed to support themselves after accumulating all this debt? The college diploma doesn't carry seem to carry the weight it used to. It only lessens your chances of being jobless.

In the end it all comes down to money, huh?


Oliver Shin
The College of Wooster
Graphic Design Intern

the right music sets the tone for Leads

Researching Leads this morning has proven very productive.  There is a great feeling of relief when a company has the contact information necessary to be imputed to Google Docs.  Other than one of the search engines not working for a while, Leads went very smooth today.

Yesterday after lunch, the design interns were given a Logo assignment for a client of OnPoint, a company that does Aerial tours.  It was a very educational first -hand look at designer/Client relationship.  The interns were given the company name, what it does, its sister company (a logo it wants to emulate), and several logos the client likes.  Then the research began.  I researched similar companies, and took a good look at what the company does, its components.  Then I considered how to represent it through imagery.  Some ideas were formulated; one implemented in Illustrator however, there was a set back.  The company name is not formalized yet, making for interesting type placement.  This project for now has been put on the back burner while the name is finalized.

The intern videos against bullying videos are coming along.   I overheard the PR interns writing a script yesterday and I think we shoot next week.  Not sure yet what my role in this project will be, but I look forward to finding out. 

After lunch I will update the Buzz on Bullying Blog, and continue working on the logo for the company.  Also on the back burners are my anti-bullying posters, the drunk driving posters, and the Facebook Icon for various blogs Esente Music Group writes.  Project 50 is also a project of mine, more ideas for CD covers, more illustrating them on the computer and hanging them up for feedback.

Meghan Connolly
Design Intern
Umass Dartmouth

Videos, Scripts, and Whatchamacallit

Yesterday was a pretty solid day at the office. Ron pulled all of the interns into his office, first the graphics interns and then the PR interns. I'm not quite sure what was said to the graphics interns, but I do know that the PR interns were assigned a new project to work on. Aside from putting together a video for Anti-Bullying (given last week), we are also working on putting together a video that is pretty much the internship here at Esente in a nutshell. I assume that this will go up on Youtube, the Esente site, etc., so that other potential interns will have a general understanding of what we do here as interns... Aaaannd, how much fun it is to work here!

Leads were going well today, up until Manta decided it didn't want to work anymore. I was on a bit of a roll too. Oh, well. What can you do?... Nothin'. Well, actually, Amanda just gave everyone a list from Merchant Circle to work on instead. That was an easy fix. Let's just hope that Merchant Circle doesn't act up either.

Deadmau5 - Strobe
Porter Robinson - Language

Peter Dodwell
Merrimack College, 2014
PR Intern