We
began work on our One Night Stand project today. The interns split into two
groups in order to evaluate how we could go about using different websites to
promote our campaign. My group looked into indiegogo.com. We wrote out a
summary of how we would utilize the resource and what information and
techniques we would use to draw people to the page and get them to donate
money. I think that indiegogo will prove to be an extremely valuable resource
for the One Night Stand project. After completing our group meeting I began
coming up with ideas and strategies for marketing a house cleaning service. I
made a list of media through which we could market (brochures, website, etc.).
I am hoping to continue work of some sort on that project, which is for an
Onpoint Media client.
Robert Skolnik, PR Intern, Esente Music Group
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