Graphic Design Update- Poster Draft

5/7/13-  Today, I researched construction companies in Dedham, MA, collecting 31.  After lunch I helped Jen to label the food images that we took of the Elephant Walk restaurant.  I continued to work on my poster for anti-bullying campaign, below is a draft.

-Renee Breau

Graphic Design 

reneebreau.com

I've been working on a few iterations of my previous poster that should come together a bit later today. I've made a short list of sites that have been known to have many cases of cyberbullying. Such websites like Youtube, Myspace, and Twitter. I've done some work already but it needs a few more tweaks till the are all done as a series. But untill then... I shall be collecting leads and people for my media lists.

Tim Olech | Graphics Intern 

A Drop In The Ocean

This anti bullying video features Right Now Against Bullying National Spokesperson Becca Levy. Becca is covering Ron Pope's “A Drop In The Ocean.” The song was huge success for Ron Pope in 2009, going all the way to number 19 in the Billboard Charts. The tune also gained prominence in 2011 when Javier Colon performed the song to a worldwide audience on television’s The Voice.

The video was designed, animated, and produced by San Francisco, CA native and Rhode Island School of Design's Lauren Ashizawa. Lauren conceived and completed the work while she was an intern at Esente Music Group in Beverly Massachusetts during the fall of 2012. 

Ashizawa’s hard work did not go unnoticed. Especially my Becca Levy herself. The Washington DC native and anti bullying advocate said  “Lauren did a great job getting our message out in the most creative way I could imagine.” 

Right Now spokesperson Laura Kelly states, “ We are very lucky to have all this young talent available to us. Perhaps the best way to help effect change in young people is through other young people. This collaboration is a great example of the power of music and creativity. I am very proud of Becca and Lauren.

“This was a very cool collaboration. Combining the power of art and music proved to be an extremely powerful tool. The way Lauren incorporated her amazing illustration skills with the animation just blew me away ” says sixteen-year-old Levy. “As for the music I love Ron Pope and I love the song as well. I always thought we could incorporate the song into a video somehow to raise anti-bullying awareness." 

5.7 Million Youths

Yesterday was quite a productive day for myself here at the Esente office, considering it was one of my two longer days. I began conducting Internet leads for OnPoint Media, like I would any other day. After about an hour and a half to two hours of research I managed to round up 36 leads for businesses filed under several different lists including, electrical, electronics, energy/resources, among several others.

Once I served my time for leads yesterday, I moved onto the list for Right Now. I continued adding school contacts into the master spread for this future event. It hasn't been too hard to find most of the contacts, but it has been troubling to find some of the police/fire department and union contacts. Anyways, it was still productive as I was able to add at least fifty or so contacts for one of the town's school systems I was assigned.

Later in the afternoon, I felt I needed a break from Internet research and felt the urge to be a little more creative. I chose to work on another poster I have been thinking about, and got a good amount of it completed. I'm still playing around with the text, the color, the positioning, the size of the text. I wanted to create something different, so I chose generic male/female symbols that create the background with a statistic on bullying as the main focal point. Here is a sample of what I have done so far, but more changes are to come.

Joe Wing
Salem State University '14
Esente Graphic Design Intern

Time Will Tell

Yesterday I wasn't able to make it into the Esente office, per problems with my car. I was however, able to work on some leads from home yesterday. My total number of collected leads for Monday was 30. Not a bad number, but not a great one either. I scavenged through healthcare, insurance, and finished up with legal. Today I am back in action at Esente, as my car was fixed in order for me to get here today.

So far today I have jumped into conducting more Internet research for OnPoint Media. Currently I am looking throughout Chelmsford, MA for businesses classified under eletrical, electronics, energy/resources and environmental services. I am just about at the end of the list for electrical before I move onto electronics. The numbers seem to be pretty good today. Hopefully I don't jinx myself saying this..

Last week while Becca Levy was here, she was working on some promotional videos for the Right Now campaign and One Night Stand. My understand was she was working on several different videos, many of them which will be used for certain aspects of each event. One of them I believe, is going to be used to help raise awareness and money to promote One Night Stand. This event will be occurring throughout the country, as bands will perform to promote themselves, as well as being associated with the Right Now anti bullying campaign. Things are starting to move forward, and I can't wait to see what the end result will be. Time will tell.

Joe Wing
Salem State University '14
Esente Graphic Design Intern

So other than the usual leads, I have a few assets that I'm going to be using in an upcoming anti-bullying poster. I'm keeping it very minimal with color choices and using vertical and horizontal patterns through out. I originally wanted the colors to be oranges and reds but I though that the cyan would offset the orange so whenever something was being singled out from a group you would have not problem finding the odd one out. I'm going to continue on this poster, I just to make a few more assets. 

Tim Olech, Graphics Intern

Today, other than the usual leads and media list building, I've been creating assets for a anti-bullying info-graphic. They are pretty simple right now, only a few colors, but that's the point of an info-graphic. It has to convey a lot information in such a small space. It is a challenge, but I'm up for it.

- Tim Olech, Graphics Intern

What's New with Graphic Intern?

2/7/13 – Today, I collected 21 companies in the Invest Finance Category for Boston, MA.  For the media list I gathered 7 newspaper and 10 Radio companies with 20 emails.  Then I worked on fixing my anti-bullying poster with corrections from the group, by changing the quote to a 1 and 5 fact.  This is because my fact I had did not communicate the idea of the poster and by changing the fact the poster will be better.   Continue on the National Anthem project with researching more high schools in MA that Becca Levy could sing at.  I am trying to get either the athletics director or events coordinator (and if they do not have any I do not add them to my list).  I am starting to gather more than the previous days because I am not researching where the National Anthem is sung at high school events.     

-Renee Breau 

Graphic Designer

reneebreau.com

What I've been up to

During my first few day of my internship with Esente, I've been taught how to collect the leads for the Esente Music Group and compiling an ever-growing Media List for OnPoint Media Company. I've also been able to show my talents as a graphic design student and created a poster on anti-bullying.

This poster addresses the issues that can come from staying silent about bullying. I wanted to use very strong but minimal colors to create a eye catching poster. The image it self was created in Adobe Illustrator and then was brought in to InDesign to do the type layout. There is second version but only difference is the copy, while the slogan stays the same. I hope to be doing a lot more work like this during my time here. 

- Tim Olech | Graphics Intern

Intern Creative Update

Recently, myself and the other interns have been working on an original Anti-Bullying video featuring Rebecca Levy to be used on rightnowagainstbullying.com. The purpose of the video is to spread awareness of the dangers of bullying and highlight a few tragic outcomes that can result from bullying. My role was to provide creative input to the team leaders of this video project and suggest caption changes and photo additions to strengthen the video's message.

More updates coming soon.

Bradley Simonsen
Wentworth Institute of Technology
Spring Semester 2013
Public Relations/Marketing Intern

What I've Been Up To

The process of finding leads is beginning to pick up for myself, after doing it for several weeks now. For the past couple of days I researched and collected contact information for businesses in Ipswich, Salem and, currently, Beverly Massachusetts. Some may not find this exciting, but I actually enjoy collecting leads for potential clients.

Besides working on the leads daily, I have also been working on another state media list. I was previously working on one for New Hampshire, but then was given Massachusetts. The list for Massachusetts isn’t nearly as long as the NH one I was putting together. Again, I started researching media contacts through USNPL.com. I started looking for various contacts from newspapers throughout Massachusetts. Considering this is similar to looking for leads, I also enjoy compiling the list of master contacts. The new list for MA is a work in progress, but it’s getting there.

On top of researching and collecting leads and working on the state media list for Massachusetts, I have also been working on my anti-bullying posters. I haven’t made any major changes, but minor tweaks that will help make the design look more refined.

Several posters I have mostly completed I have also posted to my art portfolio on Coroflot.com While these ones are just about finished, I have thought of another theme for the posters that will tie 3 separate posters together with the unifying theme. The two posters shown utilize popular Internet imagery, such as memes, in order to gain more attention from the audience. The idea behind this was to play off images many people are familiar with, thus creating more interest from viewers.

Joe Wing

Salem State University

Graphic Design Intern